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Tim Ferriss · 2023-10-19 · 2h 28m

The World’s Most Famous Pickpocket — Apollo Robbins | The Tim Ferriss Show

Pickpocket Apollo Robbins reveals how attention, misdirection, and deception work, from stealing from the Secret Service to crafting belief.

The World’s Most Famous Pickpocket — Apollo Robbins | The Tim Ferriss Show
The guest

Apollo Robbins — Sleight-of-hand artist, theatrical pickpocket, and attention/deception expert known as 'The Gentleman Thief'; profiled in The New Yorker and a research collaborator with neuroscientists studying attention.

The gist

Apollo Robbins traces his unlikely path from a disabled childhood in Springfield, Missouri, raised between a blind, dogmatic minister father and a family running hustles and trafficking, to becoming one of the world's foremost pickpockets and attention experts. He explains how mentors, animation, martial arts, and a 'jazz' improvisational style shaped a craft built on real theft rather than scripted magic tricks. He recounts signature moments including stealing from Secret Service agents guarding Jimmy Carter, performing 200,000-plus times at Caesars Palace as a living lab, and lifting a Montblanc pen refill from Penn Jillette. The conversation broadens into the science of attention, inattentional blindness, the economics of attention, and how he co-authored research published in Nature. It closes with his advocacy for understanding deception as a social tool, covering paltering, puffery, the Gish gallop, and the coming need to 'spot the truth' in an age of deepfakes.

Big reveals

  • Robbins stole credentials, glasses, and Jimmy Carter's itinerary from Secret Service agents at Caesars Palace after a manager noted nobody told him he couldn't steal from the Secret Service.
  • At Caesars he stole from people roughly six times an hour, five hours a night, five nights a week for five years, an estimated 200,000-plus people, treating the gig as a lab to experiment.
  • He pickpocketed Penn Jillette by removing the ink refill from his Montblanc pen, reassembling it, returning it, then asking Penn to draw a circle, before tossing back his wallet.
  • His observation that there are only 'two sight lines'—linear A-to-B versus a half-circle that suppresses backward glances—was validated with eye-tracking and published in Nature.
  • Because he was exposed to his brothers stealing, he lacked the guilt-anxiety that makes most magicians shake, letting him plant stolen objects on other people rather than hiding them on himself.
  • After lawsuits and confrontations, he flipped his style from surprise to suspense, openly announcing 'In three minutes I'm going to be wearing your watch'—treating consent like inviting a vampire across a threshold.
  • He frames deception as a neutral concept: making someone think they've acted when they haven't can stop a robbery victim from calling police, or stop malaria by hormonally tricking female mosquitoes.

Things worth remembering

  • Robbins was born with ABO blood disease requiring a transfusion, plus fine and gross motor problems that forced him to wear leg braces and learn to write with both hands using a fat pencil through a rubber ball.
  • As a child he rehabilitated orphaned animals including raccoons and once babysat a baby bear in diapers; he was added to his local Humane Society board around age eight after redesigning triple-stacked cages.
  • Magic-shop owner Ben Stone offered young Robbins a choice: a $5 Svengali deck for 50 instant tricks, or a dense sleight-of-hand book that would take four or five years to master.
  • Ben Stone tricked Robbins into reading Dariel Fitzkee's trilogy (Magic by Misdirection, The Trick Brain, Showmanship for Magicians) by claiming a coin secret was inside.
  • Daryl Martinez, 'The Magician's Magician,' told Robbins that 'Vegas has everything to offer, but it will give you nothing.'
  • A hypnotist named Justin Tranz convinced Robbins to quit his senior designer job that very day with the line that it would make a great story later in life.
  • Robbins references the 'Invisible Gorilla' inattentional blindness study by Dan Simons and Chris Chabris, calling it 'task blindness.'
  • He met his wife Eva when a friend introduced him as a thief; he stole a chocolate-covered strawberry for her, then put it in his mouth so she'd have to kiss him for it.
  • The '40 Elephants' were a UK women's criminal gang (roughly 1890s-1940s) who stole large items by altering their clothing, a technique called boosting.
  • Edward Bernays' propaganda work helped invent the 'all-American breakfast' of bacon and eggs as 'the most important meal,' reportedly funded by the pork industry.

Recommended in this episode

Books, products and media the guest or host genuinely endorsed here — with the buy link.

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RecommendedBook

Magic by Misdirection

Dariel Fitzkee

“I picked up one of the books, and it's called Magic by Misdirection on the psychology of magic. I read it, and it was a hard read.” — Apollo Robbins 00:34:07
Find it on Amazon
RecommendedBook

The Trick Brain

Dariel Fitzkee

“Well, he wrote two other books, The Trick Brain and Showmanship for Magicians. So I read all those.” — Apollo Robbins 00:34:39
Find it on Amazon
RecommendedBook

Showmanship for Magicians

Dariel Fitzkee

“Well, he wrote two other books, The Trick Brain and Showmanship for Magicians. So I read all those.” — Apollo Robbins 00:34:39
Find it on Amazon
RecommendedBook

The Illusion of Life: Disney Animation

Frank Thomas and Ollie Johnston

“Animation, there was a great book called The Illusion of Life by Disney's — what do you call them? His nine men.” — Apollo Robbins 00:36:44
Find it on Amazon
RecommendedBook

A Pickpocket's Tale: The Spectacular Thefts of Apollo Robbins

Adam Green (inferred)

“this is actually the perfect place for me to just read an excerpt profile of you, which was by Adam Green in The New Yorker.” — Tim Ferriss 01:06:39
Find it on Amazon
RecommendedBook

How Minds Are Changed

David McRaney (inferred)

“I'm going to be soft on the title, I think it's called How Minds Are Changed. It's an important book that goes into the impact of deep canvassing” — Apollo Robbins 01:52:49
Find it on Amazon
RecommendedBook

Deception in the Digital Age

Cameron Malin

“A friend of mine wrote a book called Deception in the Digital Age, and he was with the FBI. His name is Cameron Malin. It's a fascinating book” — Apollo Robbins 01:53:56
Find it on Amazon
RecommendedBook

Whiz Mob

David W. Maurer

“Then Whiz Mob. Whiz Mob was that it was this juxtaposition that there was a professor, David Maurer, who was studying the language of thieves.” — Apollo Robbins 01:54:32
Find it on Amazon
RecommendedBook

Propaganda

Edward Bernays

“there's a great book on propaganda by Eddie Bernays, where he explored it with doing a study on the most important meal of the day.” — Apollo Robbins 01:43:41
Find it on Amazon
RecommendedBook

The Unsinkable Titanic Thompson

Carlton Stowers (inferred)

“So he seemed like some kind of Robin Hood/superhero. But there's great books on him, the Unsinkable Titanic Thompson.” — Apollo Robbins 02:16:12
Find it on Amazon