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Diary of a CEO · 2022-03-21 · 1h 32m

Jaackmaate: The Untold Story Of My Battle With Health Anxiety & OCD | E127

YouTuber Jaackmaate opens up to Steven Bartlett about a difficult childhood, his pivot from drama videos to podcasting, and living with health anxiety and OCD.

Jaackmaate: The Untold Story Of My Battle With Health Anxiety & OCD | E127
The guest

Jaackmaate (Jack Dean) — British YouTuber and podcaster, one of the early UK content creators, known for commentary/'anti-YouTuber' videos and now host of the Happy Hour podcast

The gist

Jaackmaate (Jack Dean) traces his path from a turbulent council-estate upbringing with an alcoholic mother and a father who served time for manslaughter, to building a YouTube career off a whiteboard plan and a viral Zoella advent-calendar video. He reflects on losing motivation for his 1.4-million-subscriber main channel once it became about manufactured outrage for ad revenue, and finding renewed purpose in long-form podcasting and a Spotify deal. The conversation digs into how money buys freedom (and guilt), the joy he gets from supporting his family and team, and his recent first taste of stand-up comedy. Most candidly, he describes severe health anxiety and OCD, including convincing himself he has cancer 15-20 times a day, rituals around numbers and sunrise times, and using alcohol to silence the thoughts. He credits his partner Fiona as the rock who keeps him functioning.

Big reveals

  • Jack says buying a whiteboard and writing out a monthly plan was the pivotal moment that turned YouTube from a hobby into a career.
  • His father went to prison for manslaughter after a fatal pub fight when he was very young.
  • He recalls a childhood home incident where a bookshelf was thrown down, smashing his beloved Snow White ornaments, marking when he started hating home life.
  • He admits much of his 'angry anti-YouTuber' persona was faked for views and that he hated himself doing it.
  • After paying off his house outright, he felt empty and uploaded almost nothing afterward, describing arrival as anticlimactic.
  • He reveals he convinces himself he has cancer 15-20 times a day and cannot touch or look at part of his body since finding a cyst at 13.
  • He says he is too fearful to get a health check because a diagnosis would mean 'the end' for him mentally.
  • He still drinks alone after nights out specifically to keep the OCD thoughts at bay until sunrise.

Things worth remembering

  • In 2012 he spent 365 days saying yes to everything that came into his inbox.
  • His first YouTube payout was about 45 pounds, which he spent on Top Man t-shirts instead of giving money to his mum.
  • His Zoella advent calendar reaction video got around six million views and changed the trajectory of his channel.
  • He did anger management classes at school for an incident he insists he did not do.
  • He secretly transferred 5,000 pounds to his hardworking 77-year-old granddad by taking his bank card.
  • Getting Ricky Gervais as one of his first podcast guests was a defining moment that legitimized the show.
  • He took the Spotify exclusive deal purely for the money, saying it would change his future children's lives.
  • As a teen he developed a ritual of kissing a photo of his granddad 13 times each night and reciting a self-made prayer.
  • An OCD ritual requires him to turn his phone off only on 15-minute marks of the clock.
  • His first stand-up set, opening for Max Fosh in November, was one of the best moments of his life.

Recommended in this episode

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RecommendedMedia

NF (music about OCD and health anxiety)

NF

“If anyone out there has got health anxiety and resonate with some of the stuff that I'm saying today check out NF. He's got a few songs about health anxiety and OCD” — guest 01:12:18
Find it on Amazon